Lenovo
Silver snipers
E-sports as a culture attracts mainly young men, both playing and following, excluding not only women, but also older people. Lenovo believes that different is better and we found that it could really be about challenging the norms of the actual players taking part. Because gaming really isn’t about physical status or about who you are or where you’re from. Anyone should be able to play. As a result, we created the world’s first senior CS:GO team – The Silver Snipers.
“The world’s oldest esports team is gaming their way to longer lives”
CNN
More work
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